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CoCoon Pitch Workshop
February 27, 2013 @ 6:00 PM - 8:00 PM| Free
Date: Feb 27, 2013
TIme: 6 – 8 Pm
6 – 7 PM General – Tips aobut Pitching
7 – 8 PM Pitching Team
– Team’s Demo
– Laura’s feedback and specific tips to each team
– Briefting of Pitch Night
* Team can amend your presentation after the workshop.
Founder and Chief Brand Consultant, Lighthouse Consultant Limited
Marketing Excellence Award 2012 – Silver in Public Relations
Hong Kong Master of Ceremony 2006 Individual AND Partnership Champion
Ms Laura Cozijnsen is the Founder and Chief Brand Consultant of Lighthouse Consultant Limited, a branding and communications campaign consultancy based out of Hong Kong. With over 10 years of branding and media experience in the Southeast Asia and Greater China markets, Laura spearheads the firm’s strategic direction, its business development and client relations. The firm’s clientele ranges from Multinationals to China-based companies, including Asia Society, Bank of China (Hong Kong), Hong Kong Science Park, Ocean Park, Fok Ying Tung Group, Macau Fisherman’s Wharf, China Resources (Holdings), Education Bureau and Reader’s Digest but to name a few. Under Laura’s leadership, the firm was awarded the 2012 Marketing Excellence Award Silver in Public Relations and the 2006 Innobrand Award.
Prior to establishing the company, Laura held Director positions within the marketing and publicity team at STAR Group Limited, and was responsible for the promotion of STAR channels across Southeast Asia. Bringing with her solid media background, she led the launch of Taiwan’s TOTAL TV, the first interactive digital cable system in Asia. In 2005, Laura took an active role in the branding and restructuring of the Hong Kong listed CNTVS (七星電視購物), one of the largest TV Shopping platforms in China.
Laura triumphed as the Public Group Champion in both Individual and Partnership categories at the Hong Kong Master of Ceremonies Competition in 2006. Since then, Laura assumed the role of master of ceremonies for hundreds of events such as the countdown of the World Expo Shanghai 2010. Born in Kuala Lumpur, Laura is a Dutch/Shanghainese who speaks native English, Cantonese and Mandarin and has lived in Southeast Asia most of her life. Feted for her professional emcee skills and international exposure, Laura is well-liked by corporations of all sizes, and works closely with HKTDC, Standard Chartered Bank (HK), IBM, Philips, HP, Swire Properties, ICBC, GlaxoSmithKline, and various government departments.
Laura is regularly invited by industry and academic bodies as trainer and guest speaker, including BOC(HK), Hong Kong Productivity Council, Education Bureau, HKIM, National Geographic Channel, Hong Kong University of Science and Technology, Hong Kong Baptist University, Wiseman Education, etc.